Black Friday TV deals are already live, and this year the best prices are on OLED TVs. Best Buy kicked off its early Black Friday sale on 6 November, Amazon shared a first look at its deals on 9 November, and Walmart starts its first sale event on 12 November. Black Friday itself falls on 27 November 2026, with Cyber Monday on 30 November.
You do not need to wait until the 27th. Many of the best TV prices are live now, and Best Buy has warned that its deals are limited in quantity and may sell out before Black Friday. Here are the Black Friday TV deals worth your money, with the prices to beat. If you need a laptop too, see our Black Friday laptop deals guide.
The best Black Friday TV deals right now
OLED TVs are the story of this year’s sale. The discounts are deep, and several sets are at their lowest prices of the year.
The cheapest way into OLED is the 48-inch LG B6, down to $600 after a $600 discount — half price. The same set in 55 inches, the LG C6 OLED, is $1,000 after a $1,000 discount, and Amazon has it at the same price. If you want a bigger screen, the 65-inch Samsung S84H OLED is $1,000 after $1,100 off, a 52% saving, while the 65-inch Samsung S90H glare-free OLED is $1,400 after $1,300 off. Its anti-reflective screen makes it a good pick for bright rooms.
Sony fans should look at the 65-inch Bravia 6 OLED at $1,200, down $800, or the 48-inch version at $898, down $402. At the top end, the 65-inch LG G6 OLED is $2,000 after $1,400 off, and the 77-inch Sony Bravia 6 OLED is $1,798 after $1,202 off.
If OLED is more than you want to spend, the best budget picks are the 65-inch TCL QM8L 4K TV at $998 — a CNET Editors’ Choice winner, down 52% — the 85-inch Samsung Neo QLED at $1,189, the 75-inch LG NU700B at $450, and the 50-inch Samsung U8000H at $228.
Where the deals are live
Best Buy’s early Black Friday sale began on 6 November, with new doorbusters going online every week in November. Its main Black Friday sale runs from 19 to 28 November. Some of the deepest discounts need a My Best Buy Plus or Total membership, which starts at $49.99 a year.
Amazon’s first look, shared on 9 November, promises up to $600 off select Sony and Hisense TVs and up to 30% off select laptops and gaming PCs. Amazon’s main Black Friday Week starts on 19 November. Walmart’s first early event runs from 12 to 15 November, and Costco’s holiday savings run through 15 November. Apple has not announced a Black Friday event of its own yet, so the best Apple deals will come from these retailers instead. For a wider look at this season’s offers, see this Black Friday tech deals roundup.
Should you buy now or wait?
Adobe forecasts that electronics prices will bottom out at about 30% off on Cyber Monday, 30 November. That means a few deals could get slightly better — but the biggest OLED discounts are already at or near their lowest prices of the year, and the most popular sizes can sell out.
The simple rule: if the TV you want is already at a price you are happy with, buy it now. Most retailers let you claim a price adjustment if the same TV drops further before Black Friday, so check the store’s policy when you buy. If you are flexible about the brand or size, waiting until the week of 19 November, when Amazon, Best Buy and the Microsoft Store all start their main sales, could save you a little more.
One warning: ignore the “was” price and check the real discount. Some TVs carry a big percentage-off badge while selling at close to their usual price. The deals above were checked against recent selling prices on 10 November 2026, and all of them are genuine cuts. Prices can change daily, so check the price again before you pay.
What to look for in a Black Friday TV
A cheap TV is only a good deal if it fits your room and your habits. Before you buy, check three things.
First, size. Measure the wall or stand and the distance from your sofa. A 65-inch TV suits most living rooms; 55 inches works for a bedroom or smaller room; 75 inches and up needs a big wall and at least 3 metres of viewing distance.
Second, the panel. OLED gives the best contrast and the deepest blacks, and it is the best choice for films and dark-room viewing. QLED and Mini-LED are brighter, so they suit bright rooms better, and they are cheaper at the same size. A 120Hz panel matters if you play games or watch a lot of sport.
Third, the smart system. Samsung runs Tizen, LG runs webOS, and Sony runs Google TV. All three cover the main streaming apps, so pick the one whose layout you like — or plan to plug in a streaming stick you already own.
FAQs
When is Black Friday 2026?
Black Friday 2026 falls on Friday, 27 November, the day after Thanksgiving on 26 November. Cyber Monday follows on Monday, 30 November.
Are Black Friday TV deals live already?
Yes. Best Buy’s early Black Friday sale started on 6 November, Amazon shared its first deals on 9 November, and Walmart’s first event starts on 12 November. The main sales start on 19 November.
What is the best Black Friday TV deal right now?
For value, the 48-inch LG B6 OLED at $600 is hard to beat. For a big screen, the 65-inch Samsung S84H OLED at $1,000, down $1,100, is the standout. Both are at or near their lowest prices of the year.
Should I buy an OLED or QLED TV on Black Friday?
OLED is best for films and dark rooms because of its perfect blacks. QLED and Mini-LED are brighter and cheaper, so they suit bright rooms and tighter budgets. This year OLED discounts are deeper, so the gap is smaller than usual.
